History
The Evolution of Our Name
Shin Nikkoku Kogyo Co., Ltd. was established in 1949 and the company was renamed Nissan Shatai Koki Co., Ltd. in 1962. The company subsequently gradually stopped producing bus bodies, power units, automotive parts and other products in order to focus exclusively on the fully integrated assembly of motor vehicles. To better reflect the company’s activities, the name was changed to Nissan Shatai Co., Ltd. in 1971.
Number of vehicles produced (Nissan Shatai Group's cumulative total)
Nissan Shatai began as a manufacturer of railroad cars and automobile bodies in 1949. In 1951, it began to produce vehicles under the Nissan brand, as a member of the Nissan Group, and has since continued steadily along this path.
Check1 : This vehicle has driven us to business expansion
The "Fairlady Z" built the roots of Nissan Shatai
The "Fairlady Z (S30)" was completed in 1969 as the successor to the "Fairlady". Here, "Z" symbolizes the ultimate performance of this vehicle. Despite its innovative style and high performance, it was priced at the level of passenger vehicles, making it a wildly popular vehicle in North America. Within 10 years, 520,000 units were produced—a phenomenal figure for a sports car. Nissan Shatai grew and developed significantly as a result of its involvement in the production of this vehicle.
Check2 : We captured the minivan boom with the "Elgrand (E50)" to build the foundation we have today
Building the current foundation with the minivan
Nissan Shatai achieved dramatic business expansion through the "Fairlady Z". It captured the minivan boom in the 1990s and launched Nissan's flagship minivan, "Elgrand (E50)" into markets around the world. Nissan Shatai took up the challenge by integrating its development, pre-production, and production divisions, giving birth to the first-class, top-level minivan. This first-generation "Elgrand" achieved record sales exceeding 230,000 units over five years.
Check3 : Two vehicles that epitomize Nissan Shatai, the "NV200" and the INFINITI "QX80"
“NV200” for New York City Taxi
Leading global operations with LCV
The "NV200" developed by Nissan Shatai was selected as the next-generation New York Taxi, known affectionately as the "Yellow Cab" and which transports 600,000 passengers every day. Born in the Shonan Plant, the "NV200" is a result of the LCV global strategy, and is produced around the world. The production knowhow of the Shonan Plant, which serves as Nissan Shatai's mother plant, has become the model for production bases around the world and delivers Japanese manufacturing worldwide.
INFINITI "QX80"
Producing a world-class premium brand
Vehicle manufacturing knowhow built up through the long history of the company. Not only has Nissan Shatai exercised its capability in the LCV sector, it has also pursued world-class quality to produce Nissan’s premium brand, INFINITI. The production of the large premium SUV, INFINITI "QX80", is carried out at the cutting-edge Nissan Shatai Kyushu plant. With the latest facilities and advanced skills of its "artisans," this plant plays the role of manufacturing the small numbers of INFINITI vehicles that go out to the world.
